The New Balance 550 Sneakers. First launched at the back end of the 1980's, the 550's took off as a key style in the 90's, with a bit of a basketball and a streetwear crossover flavour. As seen on some pretty top draw celebs in recent years, these ones have been branded the shoe of the year for 2023. Available in a range of colourways, shop new styles for your footwear rotation today. 

• Lace up design with flat knit laces 
• Signature 'N' motif 
• Non-marking rubber sole 
• Contrasting upper including leather and mesh panels 
• Breathable ventilation air holes